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Published January 12, 2012, 09:28 AM

On the Job: Jeff Johnson

The Independent Community Bankers of America’s (ICBA) industry trade magazine, “ICBA Independent Banker,” featured Jeff Johnson, president of the First National Bank of River Falls, who started the job in 2009.

The Independent Community Bankers of America’s (ICBA) industry trade magazine, “ICBA Independent Banker,” featured Jeff Johnson, president of the First National Bank of River Falls, who started the job in 2009.

The story includes four pages and many photos that show parts of the River Falls community. The article focuses on Johnson’s strategy to tighten local-lending practices and concentrate on its ‘core’ market – within about 20 miles of River Falls. Johnson shares strategy, bank statistics and other facts. For example, he initiated weekly credit meetings involving all the loan officers; FNB also evaluated loans, resolving issues and exiting undesirable relationships.

Johnson, a father of seven, comments on balancing family and work life, crediting wife Lori for keeping the family and household organized. Link to the story at FNB’s website: www.fnbrf.com

to see the magazine online – including all the photos – go online to online.qmags.com/IB0112.

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