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While he may be familiar as the former owner of Pug's Pizza (and Pizza Man), Jesse Bystrom is poised to begin his "passionate work" out of the Best Western Motel complex in downtown River Falls. Bystrom, 31, a 1996 River Falls High School graduate, holds his two-year-old son Ezra. Phil Pfuehler photo

New church: Charismatic touch, youthful outreach

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Jesse Bystrom wanted to become a youth minister since earning his degree in that field in 2001.

That was his passion, but life took a different turn before recently turning back again.


For years he worked at Pizza Man on South Main Street. Then he became manager and finally seized the opportunity to buy the business.

Bystrom put in long hours making Pizza Man profitable. In 2006 he changed the name to Pug's Pizza -- named for the family's favorite kind of dog.

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